Podcast

We should all chart our own course much deeper than simply a strategy to find uncharted territory. Be true to your soul as an artist, where there are no boundaries of possible only the imagination of what could be. What would your creative business look like then? Who says you have to charge any way that someone tells you to. Fifty years next year. Let’s talk HBO.

For creative businesses, the value of time is not linear. There is intrinsic value that has nothing to do with physical effort. Ahem, creativity. You are not lawyers or accountants. So please stop acting like them.

Today we are going to talk about the value of the subjective, the emotional component that is critical to the success of every creative business.  It is knowing the difference between drawing birds and clouds and when you might share each.  It is also knowing that the language of emotional and its return dwarfs anything rational.  In the end, what it means is that you have to stop playing the game you are not very good at and start (or only) play the one you are. Listen in…

Most of us grew up learning about business through the eyes of the factory model. We all need factories and their models to live our lives. Creative businesses, on the other hand, are needs and have to leave that model behind. Let’s talk about Justo Thomas.