February 2, 2015
What if you were the only one? And customers had to have (or really really needed) what you were selling. Say cold water at the beach where there was no other water allowed. With limited supplies. The ultimate monopolist. How would you behave? Power tends to corrupt and absolute power tends to corrupt absolutely says […]
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January 7, 2015
Tis the season. The question I get over and over is, how do I price my work? Here is the real answer, more than any number, concept (i.e., percentage, hourly, flat fee, etc.) or market convention (i.e., here is what we get for being florists in Chicago): value and process define price, not the other […]
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